Amazon brings Prime Day Celebration Alive with Virtual Reality Experience Zone

April 3, 2022 0 Comments

Amazon India has set up Virtual Reality Experience Zones in selected malls in Delhi NCR, Bangalore, Chennai, Pune, Hyderabad and Kolkata, India from 6 to 16 July. Customers with VR experience will get exclusive cashback offer for shopping on Prime Day.

Read the full press release below:

Amazon India is bringing Prime Day celebrations to life with a kind of virtual reality (VR) based experience for Prime Day. In an effort to bring touch-and-try to eCommerce shopping, the VR experience lets customers enjoy an immersive experience before purchasing products. Customers will be able to view the product in a lifetime, view the product closely, enjoy a 360-degree view, and evaluate the product in the environment in which they can use it. This VR experience is available for hundreds of new products launched on Prime Day. . Customers in Delhi NCR, Bangalore, Chennai, Pune, Hyderabad and Kolkata will be able to enjoy VR experience by visiting Amazon Prime Day Experience Zones from 6th July to 16th July at selected malls in their city. Customers who experience VR will get an exclusive cashback offer. Shopping on Prime Day.

Prime Day is Amazon’s flagship event for Prime members only, offering new product launches, best deals, blockbuster video titles, celebrity curated music playlists and more. Now in its third year in India, Prime Day begins at midnight on Monday, July 15, and – for the first time – lasts 48 hours. Amazon has partnered with top brands like Samsung, LG, Whirlpool, JBL, Sennheiser, Intel, Marks & Spencer, UCB, Kate Spade, Mothercare, Nestle and many more to launch 1000+ new products on Prime Day for the first Prime members in India. Available.

Through VR, Amazon will enable customers to experience new product launches and not rely solely on photos to make purchasing decisions. With VR, customers will be taken to the world of Prime Day where they can see the fitting and fall of a garment in a 360 degree hologram, pick up a necklace or earrings and view intricate details near or open and look inwards. . The VR experience of a fridge will help customers evaluate products purchased on Prime Day. Customers will also be able to enjoy Prime Day World Through, walk the streets and play exciting games.

Amazon is releasing 14 new prime video titles in English, Hindi and 7 regional languages ​​in 14 days till Prime Day. Customers can experience the great Prime Day entertainment line-up at a virtual movie theater. They can enjoy favorite scenes from hits like Kalank, Venom, NGK, A Star is Born, Maharishi and get amazing messages from their favorite movie stars!

Commenting on the Virtual Reality Experience, Akshay Sahi, Director and Head, Amazon India Prime, said, Prime Day 2019. We wanted a way to showcase hundreds of exclusive launches and bring customers closer. Through virtual reality, we are able to highlight products as well as allow customers to interact with them. We bring back the fun of shopping by giving customers the opportunity to fly around the world on Prime Day, walk the streets, play games and have an enjoyable experience. ”

The VR Experience Zone is open to all visitors, free of charge. In the Experience Zone, customers can take selfies on Prime Day Wall, share their experiences on social media by tagging #AmazonPrimeDay and #DiscoverTheJoyOfMore, and win attractive prizes.

The Amazon Prime Day Experience Zones will be open from July 6, 2019 to July 16, 2019 from 12 noon to 8 pm:

City Stool
Delhi NCR

Select City Walk, Ambience Mall


Phoenix Market City

Chennai Express Avenue
Pune Stool
Hyderabad GVK One
Calcutta Mani Chattar

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